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Leadership Insights Panel: The Power of Asian Spending - Marketplace And Outlook
NEW YORK, June 20, 2018 — Executives from leading companies discuss how they have successfully tapped into the Asian-American market at Asia Society's 2018 Diversity & Marketing Leadership Summit. Speakers included Niharika Shah, vice president of Global Marketing Communications at Prudential; Daphne Kwok, vice president of multicultural leadership at AARP; and Jeff Lin, co-founder at Admerasia. The conversation was moderated by Asia Society vice president Tom Nagorski. (38 min., 23 sec.)