Viet Nam Now: Strengthening Bilateral Engagement | Asia Society

Viet Nam Now: Strengthening Bilateral Engagement

CEO Working Paper 1 -ho chi minh city downtown - markus winkler-unsplash

Australia and Viet Nam are natural economic partners. Viet Nam is a dynamic and rapidly-growing market, and one of Australia’s fastest growing trading partnerships. Senior Australian leaders discussed key considerations for Australian businesses exploring opportunities in Viet Nam.

Key Takeaways

  1. Relationships first: Long-term planning and strong relationships are key
  2. Focus on competitive advantage: In a highly competitive and dynamic market such as Viet Nam, Australia must play to its strengths
  3. Awareness of tools to overcome obstacles: Consideration of the issues and the ways to address them

This paper draws on the discussions at the first national Australian CEO Roundtable on Viet Nam held online on 4 June 2021 with The Hon Dan Tehan MP, Minister for Trade, Tourism and Investment and senior leaders representing Australian business, academia and civil society. Jointly convened by Asia Society Australia, RMIT and the Australian APEC Study Centre, the speakers identified three key considerations for any Australia business exploring opportunities in Viet Nam.

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