Purpose, Incorporated: Turning Cause Into Your Competitive Advantage

john wood

Evening Dialogue
Reception 6:30 pm
Presentation 7:00 pm
Close 8:00

Purpose, Incorporated is an in-depth exploration of today’s growing shift from traditional free market capitalism to the deep integration of purpose into the values and business model of companies. It explores the myriad of ways business leaders around the world are rejecting the notion that doing good is antithetical to profit, and are finding ways to align purpose or societal impact with their business goals. Purpose, Incorporated documents this transformation, drawing upon the interviews by authors John Wood and Amalia McGibbon with over 100 global thought leaders and executives at companies, including Atlassian, BNP Paribas, Citi, Credit Suisse, Goldman Sachs, Google, Salesforce, Starbucks and Tatcha. It illuminates how companies are using purpose to build a bond with customers, win the war for talent, motivate employees, increase social media influence and attract the best investors, all while inspiring and shaping a generation of future business leaders. For CEOs, boards and leadership teams that are contemplating conscious capitalism, Purpose, Incorporated provides crucial insights into the conditions in which purpose can be harnessed as a key competitive advantage to enhance enterprise value.


john wood

John Wood is Founder of Room to Read, an organization that believes world change starts with educated children. He left his position as Director of Business Development for Microsoft’s Greater China region to establish Room to Read. Mr. Wood has been honored by Time Magazine’s Asian Heroes Award and selected as a Young Global Leader by the World Economic Forum. In 2014, he won the World’s Children’s Honorary Award Laureate. Mr. Wood graduated in finance from the University of Colorado and has a master’s degree in business administration from the Kellogg Graduate School of Management at Northwestern University.


NiQ Lai is Chief Operating Officer at Hong Kong Broadband Network Limited (HKBN). He has over 20 years of experience in the telecommunications industry, joining HKBN in 2004. Prior to becoming Chief Operating Officer, he held the position of Chief Talent and Financial Officer. Before joining the company, Mr. Lai was a highly rated analyst as Director and Head of Asia Telecom Research at Credit Suisse, and was involved in numerous global fundraisings for Asian carriers. He holds a bachelor of commerce degree from the University of Western Australia and an eMBA from Kellogg-HKUST.


Stephen Wong is Chairman of Investment Banking for Goldman Sachs in Hong Kong. He joined Goldman Sachs in 2005 as an executive director in Equity Capital Markets in Hong Kong and moved to IBD in 2006. Mr. Wong served as head of Hong Kong investment banking coverage from 2011 to 2014. He was named managing director in 2007. Before that, he was an executive director and chief of staff of the Global Capital Markets Group at Morgan Stanley in Hong Kong. Mr. Wong received his BA in Economics from Hobart College and earned a JD from Stanford Law School.

mallika mug

Mallika Kapur is Senior Editor for Bloomberg LIVE in Asia, where she is responsible for the editorial content of its marquee summits including 'Invest', 'The Year Ahead' and 'Sooner Than You Think'. Previously, Ms. Kapur was CNN’s Mumbai-based international correspondent responsible for coverage from India’s financial capital. She has also anchored shows for the network in London, Mumbai and Hong Kong. Prior to that, she worked for CNBC in New York and Singapore. Ms. Kapur is a graduate of Brown University and received her Master’s in Broadcast Journalism from Columbia University's Graduate School of Journalism. (Moderator)


Event Details

Wed 27 Jun 2018
6:30 - 8 p.m.

Asia Society Hong Kong Center, 9 Justice Drive, Admiralty

Buy Tickets
$200 Asia Society members; $350 Non-members (complimentary signed copy of book included)
Add to Calendar 20180627T103000 20180627T120000 UTC Asia Society: Purpose, Incorporated: Turning Cause Into Your Competitive Advantage Asia Society Hong Kong Center, 9 Justice Drive, Admiralty