The Future of Travel Writing
An Evening Discussion with FIONA CAULFIELD, Founder & CEO, Love Travel Guides, and PAUL KAY, Co-founder & Editor-in-Chief, Time Out Hong Kong
"If you knew everything about tomorrow, what would you do differently today'? Based on a series of analytical tools developed in accordance to The Popcorn Report, Fiona Caulfield, veteran branding and communication consultant and Founder and CEO of the Love Travel Guides, combines her interest in travel writing, with her study of futurism, to come up with hypotheses on the future of travel writing. Will the future of travel writing all be user-generated content online? Will all content be free? Will travel writing become possible without the actual need and expense of travel? Will travel writing become a lucrative career?
Joining her in the discussion will be Paul Kay, co-founder and Editor-in-Chief of Time Out Hong Kong. Previously Executive VP at Oglivy & Mather in New York, Fiona left behind a 25-year international career in branding to publish Love Travel Guides, a collection of "back of envelope" travel tips that is envisioned as helping people fall in love with places that she writes about. Four Love Travel Guides have been published on Delhi, Jaipur, Mumbai, and Bengaluru, where the Australia-born writer currently resides.
Prior to founding Time Out Hong Kong, Paul Kay was writer and editor at the South China Morning Post's Post Magazine, and has worked for numerous entertainment and lifestyle publications in Hong Kong and the UK. As a journalist, Paul has written extensively on travel, including for Prestige magazine, boutique hotel guide Mr & Mrs Smith, and a variety of Time Out editions around the globe. Paul also co-authored the 2006 Explorer Residents Guide to Hong Kong. His passion for travel has led him to explore six continents, and his personal highlights include hiking to Everest Base Camp in Nepal, diving amid Ningaloo Reef, and running naked through the Nevada Desert at the Burning Man festival.
Love Travel Guides will be on sale at the event.