Community Event: Designing and Developing Sustainable Tourism
VIEW EVENT DETAILSThis program aims to increase the private sectors’ and LGUs’ overall capacity to implement sustainable tourism development plans within their scope.
The 5-day course is designed for managers working for public, private, or community-based institutions and non-government organizations with interest in sustainable tourism development, tourism promotion offices, and those involved in natural and cultural heritage protection, economic and physical land-use planning, and natural resource management.
Topics include tourism economics, the nature of costs, risks and budgeting, human resources, strategic planning and marketing aim to instill a deeper understanding of how the tourism private sector thinks. Courses on ecotourism and sustainable tourism development delve into the ways in which tourism can meet social and environmental goals in a Philippine setting. Throughout the week, participants will work in groups to design a workable tourism program/project. Participants are expected to have a tourism project in mind that they will cultivate in this program.
- To review the management process and other relevant skills that can be applied to the design planning and implementation of tourism programs and initiative
- To broaden understanding of tourism potentials
- To imbibe the principles
CURRICULUM
- Managing Demand and Supply of Tourism Products
- Tourism Strategy Formulation and Planning
- A Systems Thinking Approach to Tourism
- Marketing Tourism Products and Destinations
- Financing Tourism
- Leadership Effectiveness, Stakeholder Management and Corporate Social Responsibility
- Ecotourism
- Sustainable Tourism Development in the Philippines
For inquiries, contact Ms. Apple Ani at [email protected]
Event Details
Asian Institute of Management