Highlights: Jugaad Innovation: Reigniting American Ingenuity

Highlights: Jugaad Innovation: Reigniting American Ingenuity

NEW YORK, June 8, 2012 — Carlos Ghosn, Navi Radjou and Dr. Simone Ahuja, co-authors of Jugaad Innovation explore how Western companies and societies can accelerate growth by embracing the art of frugal engineering that is being pioneered in emerging economies. (5 min., 9 sec.)

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June 11, 2012
by Tahiat Mahboob